Digital Marketer

Digital Marketer at Asset and Equity Group

Asset and Equity Group – We are a Team of multi-talented and dedicated professionals grounded in the basic principles of excellent promise delivery, customer centric, team work, integrity, responsible citizenry and respect for individuals. We focus on cultivating and maintaining relationships as our core values are Probity, Competence and Finesse with over 14 years of outstanding results.
We are recruiting to fill the position below:

Job Title: Digital Marketer

Responsibilities

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements

B.Sc / M.Sc Degree in Marketing or a related field.
Communication skill (verbal and writing).
Graphics design.
Video making and editing.
Corporate advertising.
Oral communication.
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools
Working knowledge of ad serving tools
Experience in setting up and optimizing Google Adwords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement

Application Closing Date
30th June, 2021.

How to Apply
Interested and qualified candidates should send their CV to: aanderecruits@gmail.com using the Job Title as the subject of the mail.