affilBase is a performance marketing platform for sales agents and affiliates where clients can reach their consumers both offline and online.
The Lead Generation Specialist is focused on creating opportunities for our various sales teams. In this role, you will work cross-functionally to ensure that the content being produced is aligned with our go-to-market strategy and our best-in-class product offerings. This position will be expected to deliver an increase in the number of outbound leads driven to this team and may also be required to qualify inbound leads.
WHAT YOU WILL DO:
Reports to the ‘Growth Marketing Manager’
Ownership of prospecting efforts to consistently set ‘new business’ meetings for various sales teams at Affilbase.
Leverage sales-enablement tools and other resources to build targeted lead lists
Build, execute and optimize outbound-prospecting sequences (campaigns) to ensure effective and engaging communication within targeted lead lists
Field inbound leads and set appointments across multiple markets
Generate interest, engagement and ‘new business’ meetings from prospects within targeted lead lists
Willingness to research, review and implement new, creative outreach tactics to increase ‘new business’ meetings
Collaborate alongside Sales leaders and team members to: align on market/team needs, strategize on new accounts/industries to engage, review potential tactics to improve prospecting efficiency
Track efforts and provide reports (manual and automated) to the Growth Marketing Manager and other relevant stakeholders
Effective verbal and written communication skills
Tools and Tech: Experience with Hubspot, Outreach, ZoomInfo, Office365 (or similar platforms)
What We Look For
WHAT YOU WILL BRING:
2+ years of professional experience
Demand or lead generation experience is required
Outreach and ZoomInfo experience required
Thrive in a goal-oriented role, and process-driven environment
Digital marketing experience is preferred
Sense of ownership in the role
Growth oriented, personal and professional
If this description fits and affilBase sounds like a company you want to work for, we’d love to have you join us. Apply today!
To apply for this job email your details to firstname.lastname@example.org